Augmented Reality (AR)
Augmented Reality (AR)
Augmented Reality (AR)

Augmented Reality (AR)

AR, or Augmented Reality, is a virtual-reality 3D based system that allows the presentation of any 3D content overlaid onto a printed 2D barcode (QR code). The code can be integrated on any printable surface such as product packaging, giveaways, signage, and other print media

AR is currently being used in many fields of media such as packaging-based advertising, events, and print advertising.